Roy King is a British luxury watch and jewelry brand founded in London during the 1970s, a period defined by bold design and experimentation in horology. Known for its avant-garde aesthetic, the brand became renowned for producing watches and jewelry that blended precious materials—often gold, onyx, lapis lazuli, or diamonds—with architectural geometry and clean modernist lines. Roy King’s timepieces were typically powered by reliable Swiss quartz or mechanical movements, housed in distinctive gold cases that reflected the opulent spirit of the era. While never a mass-market brand, Roy King earned a niche following among collectors who appreciated its craftsmanship and sculptural design language. Today, vintage Roy King watches are sought after as emblematic pieces of 1970s and 1980s British design—bold, elegant, and unmistakably individualistic, capturing the intersection of fine jewelry and horology in an era of creative freedom.