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Consul
Consul is a lesser-known Swiss watch brand that emerged during the mid-20th century, reflecting the elegant and reliable aesthetics of the post-war Swiss watch industry. The company was founded in Switzerland and became known for its classic dress watches, often housing mechanical or automatic movements sourced from reputable Swiss ébauche makers like ETA and FHF. During the 1950s–1970s, Consul produced a wide range of watches—from simple three-hand models to chronometers and automatic calendar pieces—crafted in stainless steel, gold-plated, or solid gold cases. Many featured distinctive mid-century designs, thin profiles, and applied indices reminiscent of higher-end Swiss contemporaries. Although the quartz crisis of the 1970s diminished Consul’s prominence, vintage Consul watches today are appreciated for their understated charm, dependable build, and authentic Swiss heritage—a reflection of an era when even smaller maisons pursued excellence and precision in mechanical watchmaking.
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| Brand: | Consul |
| Model: | Tank Normale |
| Movement: | Hand Wound |
| Functions: | Hours, minutes |
| Dial: | Yellow matte dial, sword hands |
| Case Size: | 24mm (lug-to-lug: 33mm; strap width: 18mm; thickness: 8mm) |
| Crystal: | Plexi Glass |
| Bracelet: | Leather strap |
| Year: | 1980 |
| Box & Papers: | None |
